I Coccolotti: The Return of an Unfindable Fashion

Coccolotti, the famous soft toys that were once popular among children, are back in fashion, but with one big difference: today they are practically impossible to find.

Coccolotti are not just simple plush toys: with a chain to carry them always with you and interactions that simulate the need to be cared for, they offer a unique experience for young fans. If they are not fed properly, they even start to cry! This interactive function, together with their nostalgic charge, makes them irresistible to a new generation of children and collectors.

Toy stores, newsstands, and even major online stores seem to be running low on stock. The phenomenon has sparked great curiosity , with collectors willing to pay high prices to get their hands on one of these beloved plush toys.

Is it a marketing strategy or an unexpected demand that has surpassed all expectations? This mystery has sparked the interest of many.